We believe in changing the game towards a positive & better food world
Great taste is lost
Over the last 50 years human kind focused on production efficiency only. Using pesticides to drive volume & profit.
Vegetables travel many kilometers to our plate. This makes the supply chain uncertain, fragile and creates waste.
Human kind is depleting the world resources. With water and land / soil usage being one of the most crucial subjects.
Our Favory story
After working in large corporations in traditional jobs and focusing on profit only, we wanted to do something more meaningful. It is time for a different approach. Time for positive change.
Our passion lies with food, technology and harnessing the power of data. We combine our experience in retail, e-commerce, operations, IT and greenhouses. We work in vertical farming for more than 5 years.
Harald & Dax
“The challenges we face cannot be solved at the same level of thinking we were at when we created them.”
Our Favory Team
Our team is build out of complementary competences and skills.